OUTLINE

Executive Summary

A.        INTRODUCTION

Management Team

The products

The Market

Personal goals

Business goals

Objectives

B.         MARKETING ANALYSIS

Sales forecast

Marketing Actions to achieve objectives

C.        ORGANIZATIONAL AND HUMAN RESOURCES PLAN

Personnel Department

Marketing Department

Number of Employees Needed

Skills

Employee Welfare Programme

Cash Flow Forecast

D.        FINANCIAL PLAN

Estimates of Capital expenditure needs

projected income statement for three years

Pay-back plan

Risk

E.         CONCLUSION

 EXECUTIVE SUMMARY

            MZBS LIMITED is a sole proprietorship exporting and importing company owned by Mr Johnson Jones. It shall be located at Plot 251, Southern Park Way, Off Oladipo Diya Road, Durumi, FCT, Abuja as a sole proprietorship business.  It shall be a commodity products import and export company, where high quality agricultural and mineral products of various kinds like cocoa, gum Arabic, ginger, rubber, soya beans, potash, hide and skin, honey wax, peanut oil, solid minerals, crude oil, gold etc are exported into China. Plastic, agriculture equipment, electrical and electronics, refined petroleum products etc. will be imported from China. The company will engage in the distribution both local and foreign distribution of these products.

MISSION

Provision of good quality products to numerous customers locally and internationally at wholesale price.

OUR VISION

Our vision is to become the best products export and import company in the state by bringing the good quality offered by these products and originality enshrined in the local products to the people.

DATE OF COMMENCEMENT

Commencement date of trading will be December, 2021.

MOTTO:       “Quality is our watchword”

INVESTMENT COST:  The total investment cost of the products export and import company shall be a sum of N150, 000,000.00, which will cover overhead cost, recurrent and capital expenditures.