Business Plan for Cassava Production in Nigeria


  1. Executive Summary

1.1       Management Team

1.2       Background of the Business

1.3       Product

1.4       Market

1.5       Competitor

1.6       Personnel Objectives

1.7       Business Goal

1.8       Objective

2.0       Marketing Plan

2.1       Marketing Goal

2.2       Sales Forecast

2.3       Revenue Forecast

2.4       Marketing Objectives

2.5       Strategies for Achieving the objective

2.6       Estimate of Cost of Marketing Action

3.0       Production and Operation Plan

4.0       Organizational and Human Resources Plan

4.1       Administrative Department

4.2       Marketing Department

4.3       Production Department

4.4       Maintenance and Security Department

4.5       Enterprise Employees

5.0       Financial Plan

5.1       Annual Personnel Cost

5.2       Estimate of Capital Expenditure

5.3       Estimate of Net working Capital

5.4       Cash Flow Forecast

5.6       Balance Sheet

5.7       Break-Even Analysis

5.8       Pay-back plan

6.0     Risk Assessment


NAME:                      MZ CASSAVA FARM

ADDRESS:               No, 3, Odooro Village, Iyin Ekiti, Ekiti State.

LEGAL FORM:        Sole proprietorship

CAPITAL investment:                    N10,000,000

Date of Commencement:               1st June, 2019

Name and Address of Bankers:   Access Bank, Maiduguri.


1. Mr Olu Adeshina General Manager
2. Mrs Janet Adeshina Assistant General Manager


Cassava farming can be described as a very lucrative business today in Nigeria going by the lever of hunger, starvation and the need for increased production of food in Nigeria. There is large market for cassava both locally and internationally considering the several products obtainable from cassava like food items (garri, akpu, fufu, pupuru, bread, flour, chips), starch, ethanol and glucose syrup. Cassava constitutes the main element of every day food in Nigeria because no household can survive without cassava based food. Based on the foregoing, cassava farming is another untapped gold-mine considering the high level of profitability accruable from its production.


The market for the products includes:

  1. Cassava processing companies, restaurants and so on.
  2. Traders or market women
  3. Households


Our competitors include:

  1. Progress Agric, Murtala Mohammed Way.
  2. Common Agric, Murtala Mohammed Way.
  3. Japper Agric, Murtala Mohammed Way.
  4. Ada Farms, Bye Pass
  5. Adebayo farms

The competitive advantages of our competitors are:

  1. They have been in existence for long which make them to be known virtually in all parts of the town.
  2. They have experienced workers
  3. Two of them are strategically located.
  4. They are large.

Their competitive disadvantages are:

  1. Most of their equipment are out of fashion.
  2. They have poor customer relationship.
  3. The prices of their products are too exorbitant.

18 Pages

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